Are you a marketer with less than five years of experience working inside a law firm? Would you like to refresh your knowledge of the core competencies and best practices of legal marketing? The popular LMA QuickStart® program is for you. LMA QuickStart® is a comprehensive and entertaining one-day program focused on the key marketing and business development issues you face every day. The speaker faculty will offer no-nonsense advice that will challenge you and provide you with practical tools and skills you can apply immediately.

Sessions Include: 

• Law Firm 101: Understanding How Law Firms Make Money, Pay Attorneys, and Set Budgets and Why the Role of Legal Marketers Is Highly Valued
• T-Ethics: Our Professional Obligations When Marketing Through Technology
• Essential Legal Marketing Technologies
• Attorney Persuasion–Powerful Techniques for Getting Your Way More Often
• Be” In-The-Know”: Business Development Basics
• Know Your Clients: Law School for Marketers
• Through The Looking Glass: Perspectives from Marketing Leadership

 

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