Charting Rough Waters: How to Ensure Successful Tech Adoption and Prevent Failures

Domains: Technology Management, Marketing Management and Leadership

In today's fast-paced legal technology landscape, law firms must not only choose the right tools but also ensure effective implementation to maximize ROI and enhance client service. This interactive "Table Talk" session, brings together leaders from diverse law firms to share real-world insights on successful (and not-so-successful) tech adoption. Drawing on data-backed strategies and case studies, participants will gain practical, actionable knowledge for overcoming common barriers, managing change, and fostering a culture of innovation. Whether you're selecting new technology or overseeing its rollout, this session offers valuable takeaways to improve decision-making, reduce adoption friction, and enhance firm-wide efficiency. 

You'll learn how to:

• Understand the critical aspects of technology selection that align with law firm goals and client needs, enabling more informed decision-making
• Explore common tech implementation pitfalls and discuss strategies to avoid or lessen them before they lead to failure
• Discover the firsthand experiences of peers who have successfully managed tech adoption, learning from their mistakes and successes
• Establish a framework for evaluating tech success and ongoing adaptation, ensuring that technology continues to meet the firm's evolving needs 

Speakers:
Allison Nussbaum, Vice President of Client Solutions, Client Sense
Kelly Harbour, Chief Business Development Officer, Moore & Van Allen PLLC
Ann Meyer, Director of Marketing Technology, Fisher & Phillips LLP
Jennifer Larivee, Chief Marketing & Business Development Officer, Fagen Friedman Fulfrost, LLP
Nanette O'Sullivan, Sr. Marketing Technology Manager, Sidley Austin