Empowering Legal Marketers with AI – Bridging the Gap Between Innovation and Influence

As artificial intelligence continues to reshape the legal industry, marketing and business development professionals are uniquely positioned to lead the charge in transforming how law firms engage clients, build brand equity, and drive strategic growth. Yet, AI adoption in law firms often centers on legal service delivery, leaving marketing and BD teams on the periphery. This dynamic webinar explores the powerful intersection of AI, the business of law, and legal marketing, with a focus on empowering legal marketers to become strategic leaders in their organizations. This session will feature a panel of visionaries in AI from within and beyond the legal marketing community sharing candid insights, lessons learned, and actionable takeaways. Attendees will leave equipped with a strong grasp of how AI is transforming the business and practice of law and how best to leverage the technology to expand the firm’s visibility, supercharge their individual impact, and effectively communicate to clients and prospects how their firms are using AI to deliver more value.