Essential Lessons We Learned From 60 Rainmakers Around the World (Who Happen to be Women)

Domains: Business Development, Client Services, Marketing Management and Leadership

Based on a yearlong global research project, this session uncovers what more than 60 of the world's most successful female super-rainmakers are doing differently to win work, build trust, and grow authentic practices. Through revealing case studies and first-hand insights gathered across Europe, Asia, and Africa, you'll discover the mindsets, habits, and strategies that drive real business results - lessons that apply to every lawyer, regardless of gender or geography. You'll leave with concrete tools (and written guidelines) for helping lawyers deepen relationships, overcome self-imposed barriers, and cultivate a business development style that aligns with their values. Whether you're new to business development or leading firm-wide initiatives, this program will challenge old assumptions and introduce a data-driven, human-centered approach to growth.

Learning Outcomes:

• Identify outdated assumptions about business development and open your eyes to three elements that make a difference in selling legal services and new approaches that are proven to work
• Explore alternative strategies used by successful professionals who May not fit the traditional rainmaker profile, as defined in current literature.
• Help lawyers to develop a personalized approach to business that works for them and aligns with their own strengths. 
• Return to your office with guidance and examples. 

Presenter:
Deborah B. Farone, CEO, Marketing Strategist, Author, Farone Advisors LLC